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Berkeley
Design Automation Lands Experienced High-Tech Executive as Vice
President Applications and Services
Kelly Perey’s Operational Excellence Key to
Servicing Rapid Growth
Santa Clara, CA, —April 23, 2007 — Berkeley Design Automation Inc., the
leading provider of Precision Circuit Analysis™ technology for advanced
analog and RF integrated circuits, today announced that Kelly Perey has
joined the company as vice president of applications and services. An
EDA veteran with deep experience in driving major programs and ramping
new tools, Perey will ensure the company’s worldwide technical field
team keeps pace with the rapidly growing market demand.
“Kelly brings strong management skills, an exceptional EDA track
record, and a rare ability to create highly scaleable programs that
deliver outstanding customer value” said Ravi Subramanian, president
and chief executive officer. “Kelly will lead the development of the
team, know-how, and processes required to help customers rapidly adopt
and get the most out of our exceptional analog and RF verification
technology.”
Perey joins Berkeley Design Automation with more than 20 years of
high-tech experience in companies ranging from startups to the Fortune
100. Most recently Perey was corporate vice president at Cadence Design
Systems where she led the company’s innovative kits program for
solutions delivery. Prior to Cadence, Perey was at Sun Microsystems for
7 years where she led a 100+ person global organization servicing
16,000 software development partners. From 1991 – 1995 she held various
product marketing management positions at Synopsys, including
responsibility for their synthesis product line. Perey’s background
also includes organizational consulting, marketing consulting, and
design engineering. She holds a BSEE from UC Irvine.
“Being involved in analog/RF design methodology for the last several
years, I’ve seen the enormous verification challenges firsthand,” said
Perey. “It’s rare to find a company like Berkeley Design that has such
strong technology, ready to fill a tremendous market need. I’m
delighted to be a part of it.”
About Berkeley
Design Automation
Berkeley Design Automation Inc. is the recognized leader in advanced
analog/RF verification. Its Precision Circuit Analysis technology
combines the accuracy, performance, and robustness needed to verify GHz
designs in nanometer-scale silicon. Berkeley Design Automation is the
recipient of EDN Magazine’s 2006 Innovation Award and the 2006 Red
Herring 100 North America Award, making it the first analog and RF EDA
company to be honored with either exclusive award in five years.
Founded in 2003, the company is funded by Woodside Fund, Bessemer
Venture Partners, Matsushita Electric Industrial, and NTT Corporation.
For more information, see http://www.berkeley-da.com.
Analog FastSPICE, RF FastSPICE,
PLL Noise Analyzer, and Precision
Circuit Analysis are trademarks and Berkeley Design is a registered
trademark of Berkeley Design Automation, Inc.
HSPICE is a registered trademark of Synopsys Inc. (NASDAQ:SNPS).
Spectre is a registered trademark of Cadence Design Systems Inc.
(NASDAQ:CDNS).
PR for Berkeley Design Automation – Cayenne Communication LLC
Michelle
Clancy, 252-940-0981, michelle.clancy@cayennecom.com
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