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Berkeley Design Automation Names Industry Veteran Paul Estrada COO

Company Poised to Take Leadership Position in Analog/RF Verification

SANTA CLARA, Calif. —July 7, 2006—Berkeley Design Automation Inc., provider of Precision Circuit Analysis(™) technology for advanced analog and RF integrated circuits, today announced the appointment of Paul Estrada as chief operating officer (COO). An EDA veteran with an outstanding track record of driving innovation and growth, Estrada will work closely with the company’s CEO, Ravi Subramanian, to bring the company’s breakthrough technology to the general market.

Design teams waste precious time, silicon area, power, and test chips trying to meet GHz specifications in nanometer-scale technologies. Berkeley Design Automation’s new Precision Circuit Analysis technology enables design teams to rapidly verify problems that otherwise would be impractical or infeasible prior to silicon. The company entered the market last year with PLL Noise Analyzer(™), a tool which focused on a narrow, but notoriously difficult problem. Having proven the silicon accuracy, performance, and robustness of its technology on over 75 production designs, the company is readying itself to enter the general market to tackle a wide range of the most difficult analog/RF verification problems.

Ravi Subramanian, Berkeley Design Automation CEO said, “Paul brings a unique combination of strategy and execution to BDA. His track record for focusing technology, growing new markets, and reinvigorating stagnating markets is unmatched in the industry. Paul is the perfect addition to our executive team, and we’re thrilled to have him on board.”

Prior to BDA, Estrada spent nearly 6 years at Cadence Design Systems (NASDAQ:CDNS) where he was general manager for Encounter Test, corporate vice president of strategy, and launched the Virtuoso custom design platform, Encounter digital design platform, and Incisive functional verification platform. In 1996, he co-founded 0-In Design Automation and helped pioneer assertion-based verification as their VP verification engineering. From 1992-1996 Estrada was responsible for synthesis marketing at Synopsys during that business’ explosive growth period. He also has experience in the semiconductor, wireless communication, and industrial automation industries. Estrada holds engineering degrees with top honors from Stanford University and the University of Illinois. He also holds three patents. 

“Berkeley Design Automation is at the cusp of something big,” said Estrada. “In my nearly 15 years in EDA, I have never seen such strong technology. Numerous companies have challenged us with designs way beyond on the capabilities of today’s SPICE and RF simulators, and our results have been outstanding.”

About Berkeley Design Automation
Berkeley Design Automation Inc. is a recognized leader in advanced analog/RF verification. Its Precision Circuit Analysis technology combines the accuracy, performance, and robustness needed to verify GHz designs in nanometer-scale silicon. Berkeley Design Automation is the recipient of the 2006 Red Herring 100 North America Award, making it the first EDA company to earn such a distinction in 5 years. Founded in 2003, the company is funded by Woodside Fund, Bessemer Venture Partners, and Matsushita Electric Industrial Co., Ltd. For more information, see http://www.berkeley-da.com.

PLL Noise Analyzer, Stochastic Nonlinear Engine, and Precision Circuit Analysis are trademarks of Berkeley Design Automation, Inc. Berkeley Design is a registered trademark of Berkeley Design Automation, Inc.
HSPICE is a registered trademark of Synopsys Inc. (NASDAQ:SNPS).  Spectre is a registered trademark of Cadence Design Systems Inc. (NASDAQ:CDNS).


Berkeley Design Automation
Tom Ferry, 408-496-6600, x225, thomas.ferry@berkeley-da.com

PR for Berkeley Design Automation – Cayenne Communication LLC
Michelle Clancy, 252-940-0981, michelle.clancy@cayennecom.com



 
           
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